Powertech - Company

PowerTech is looking for an experienced marketer to join our dynamic, growing team. The Marketing Manager is primarily responsible for developing and implementing demand generation programs at PowerTech. This position reports to the Vice President of Marketing. The ideal candidate is not afraid to use technology to implement and track creative marketing campaigns. The opportunity provides the potential to grow into a leadership position.

·   Initiate, design and implement lead generation, and demand creation programs
    that produce high quality leads, including outbound activities such as:
·   Email Marketing
·   Online Marketing
·   Customer / Prospect eNewsletter
·   Lead Guarantee Programs / whitepaper placements
·   Direct response support for Events
·   Print advertising
·   Webinars
·   Collaborate with Product Management to create clear, compelling content
    consistent with company strategy and brand identity
·   Create a campaign process and define metrics; measure, track, analyze and
    regularly report on the effectiveness of overall demand creation and ROI.
·   Coordinate flow of leads between marketing programs and sales and obtain
    feedback on lead quality.
·   Set up and monitor marketing programs with the use of SalesForce.com and
    manage marketing dashboards to monitor campaign effectiveness.
·   Manage relationships with advertising and lead generation vendors, including
    publications, online search marketing, and emerging media.

Required Experience:

·   At least a 5 year track record in building and managing marketing programs
·   Proficient in the use of Salesforce.com
·   Working knowledge of computer programs such as Word, Excel, and PowerPoint
    presentation software
·   Excellent writing skills.
·   Ability to work as a team player; proven leadership abilities.
·   BA or BS in Business, Marketing, English, or related subject.

The following experience is not required, but would be considered a significant plus:

This is a full time position located at PowerTech headquarters is in Kent, Washington. We offer a competitive salary / benefits package including medical, dental, vision, 401(k), flexible spending accounts and much more! PowerTech is an equal opportunity employer.

This position requires a dynamic individual who can quickly learn and support new products and features and operate effectively in a fast paced environment. The position also requires frequent customer contact and the willingness to take ownership of, and aggressively pursue the resolution of, customer problems. The successful candidate will be required to with highly technical system operators, system administrators, and application developers.

Our Product Technical Support Specialists field customer support inquiries, provide technical guidance and advice on our products, and act as an advocate for our customers and prospects within PowerTech. Product Technical Support Specialists are responsible for troubleshooting and documenting reported problems, as well as advising customers and prospects on how to correct problems through configuration options. Product Technical Support Specialists also verify program deficiencies reported by customers and forward detailed documentation about the reported product defect to the product development team.